The month of September traditionally celebrates South African culture, culminating in a national holiday on September 24. This day serves as a reminder for people across the nation to reflect on what makes them uniquely South African. From the vibrant music and diverse languages to the street style, traditional attire, and the expressive dances that accompany the artistry found in the nine beautiful provinces, South African heritage is a rich tapestry woven from various threads. Culture transcends race and tradition; it is the heritage that unites us all.
In a recent conversation with Siyabonga Ngwekazi, the current GQ Best Dressed Fashion Icon of 2024, pop culture curator, and renowned TV personality, we explored the facets of South African cultural identity, art, history, globalization, and music.
Defining Heritage in Modern Youth Culture:
Siyabonga begins by defining heritage as inheritance—something passed down from previous generations. Today, South African heritage manifests through a love for dance, a communal spirit, and an appreciation for fashion and music. This modern expression of heritage is evident in how people gather, dress up, and engage in lively dance and music, transforming traditional practices to fit contemporary lifestyles. For example, the elements of dance and music have become spiritual experiences, as seen in the popular Amapiano and bacardi scenes, where the whistle—a sound associated with traditional gatherings—adds depth to the modern musical landscape.
The Influence of History on Contemporary Urban Culture:
Siyabonga emphasizes that much of the influence from South Africa’s history on urban culture is often subconscious. He recalls the pivotal role of young people during the June 16, 1976, protests, highlighting that it was the youth who spearheaded significant political movements. Today, it is the younger generation that continues to shape urban culture, reinforcing that change often comes from the youth rather than the older generation.
The Role of Art in Shaping Heritage
Art, encompassing music, fashion, and dance plays a crucial role in expressing and shaping South African heritage among the youth. Siyabonga draws comparisons to American culture, noting that while music can serve as a powerful export, it can also have detrimental effects on societal values. He praises the Amapiano movement, which resonates with youth globally while urging that an understanding of South Africa’s past be infused into artistic expressions. This knowledge fosters a sense of identity that transcends generations.
Digital Platforms and Heritage Exposure
While digital platforms have not necessarily evolved South African heritage, they have certainly exposed it to a global audience. Siyabonga acknowledges the duality of social media, which can have both positive and negative effects. Rather than evolving heritage, these platforms provide a space for South Africans to showcase their culture to the world.
Balancing Tradition and Modernity
Siyabonga asserts that a conflict exists between traditional heritage and modern urban culture; however, finding balance is key. The coexistence of tradition and modernity can foster harmony within communities. By embracing both, individuals can navigate life with a richer perspective, drawing from the past while adapting to the present.
Engaging Youth in Preserving Heritage
To preserve South African heritage, the youth must actively engage with and understand their history. Siyabonga notes that many young South Africans are unaware of their cultural roots outside of popular trends, such as Amapiano. Education and awareness of historical events and figures are essential for fostering a sense of pride in one’s heritage.
Globalisation and Its Impact
Globalisation has both diluted and enriched South African heritage. Siyabonga reflects on the irony of South Africans exploring the world while neglecting their own rich culture. He emphasizes the need for Africa to develop its own narrative and artificial intelligence that aligns with its heritage, rather than being influenced solely by Western perspectives.
Hip-Hop and Street Culture
Siyabonga critiques the current state of Hip-Hop, arguing that much of it lacks meaningful connection to heritage. He believes that artists must be mindful of their audience and the impact their messages have on the youth.
Looking Ahead: The Future of South African Heritage
Siyabonga is optimistic about the future of South African heritage, particularly regarding the rising interest in spirituality and cultural identity. As more individuals seek to reconnect with their roots, there is hope for a revival of cultural practices that resonate deeply within the community.
Personal Connection to Heritage
Siyabonga shares his personal connection to South African heritage, illustrating how he balances life in urban environments like Johannesburg while practicing cultural traditions passed down through generations. This connection serves as a reminder that heritage is not just a belief but a living practice that keeps cultural knowledge alive.
As South Africa continues to navigate the complexities of modernity and globalization, the importance of heritage becomes increasingly evident. The insights shared by Siyabonga Ngwekazi illuminate the dynamic ways in which young South Africans can embrace their cultural identity while engaging with the world. By finding a balance between tradition and modernity, and by actively preserving their heritage, the youth have the power to shape a future that honors their past while celebrating their unique identity. In doing so, they ensure that the rich tapestry of South African culture remains vibrant and alive for generations to come. In Tyla’s words, it’s not just a trend, it’s culture.
Written by Sisipho Caroline Nyamela.
