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Empire and Complex Networks collaborate on groundbreaking digital experience at ComplexLand.

ComplexLand features an Empire curated Afrobeats Radio channel + Exclusive Empire Merch Booth

This week, ​EMPIRE​, the leading independent label, distributor and publisher, has launched a collaboration with ​ComplexLand​, the groundbreaking digital experience developed by Complex Networks. As part of ComplexLand and, EMPIRE has curated a digital radio channel filled with today’s hottest afrobeat artists as well as an exclusive merchandise booth within the digital experience.

The Afrobeats Radio channel, hand-selected by EMPIRE, can be accessed on “Channel 4” on complex land Radio and features music from the likes of ​Fireboy DML, Olamide, WandeCoal, L.A.X., Patoranking, Kizz Daniel​ and more, showcasing EMPIRE’s diverse roster in the Afrobeats genre. The merchandise booth, located at the Sunset Lagoon in Complexland, has exclusive items from Busta Rhymes, Rich The Kid, LUCKI and other staples. ComplexLand, which launched on Monday, December 7 will run through Friday, December 11, is free to access at here.

One may ask what ComplexLand is?
ComplexLand, Complex Networks’ first-of-its-kind immersive digital experience featuring exclusive merch drops, art, musical performances, food collaborations and more, has revealed the first wave of streetwear brands to showcase within the digital world. Fans of convergence culture around the world can shop their favourite retailers from the comfort and safety of home, all while exploring ComplexLand’s 3D amusement park-themed universe. The virtual experience will be programmed daily and accessible via mobile and desktop from ​Monday, December 7 – Friday, December 11, 2020​.

The iMullar is the voice of emerging African music and the lifestyle that surrounds it, showcasing exceptional talent from all around the globe focused on promoting the most distinctive new artists and original sounds, we are the authority on who is next.